For the 2022 D&AD New Blood Awards, my team and I ideated for HEINZ's, calling for a way to make gamers take a break from their game with HEINZ. We created four game themed condiments that unlock condiment related perks in your favorite games. Scan the QR codes inside the bottles to download these in-game mods. Bring condiments to your game and when you take a break!
Poster ads:
In Game Explanation Posters:
